Apple Dating

Christine Whelan | Posted on 05/05/10

It might be a joke. But, it probably isn't - there have been crazier ideas: Cupidtino.com, the first online dating site geared specifically toward Apple aficionados its way next month - only on Safari platforms, iPhone and iPad apps.

Says Cupidtino.com:

Cupidtino is a beautiful new dating site created for fans of Apple products by fans of Apple products! Why? Diehard Mac & Apple fans often have a lot in common - personalities, creative professions, a similar sense of style and aesthetics, taste, and of course a love for technology. We believe these are enough reasons for two people to meet and fall in love, and so we created the first Mac-inspired dating site to help you find other Machearts around you... It's time to share the love.

Demographically, they are actually on to something: There is a personality type that flocks to Apple. And Apple buyers tend to be among the more affluent and adventurous. (Or reckless: We're the ones who claim a corner of a coffee shop as our office.) Reports use words like "active, exploratory, avant-garde" and even go so far as to suggest that Mac users are "smarter." 

It's the theory of assortative mating in action once more. To be fair, most people make their initial dating decisions on far less worthy signals: If I had to choose a life partner based on physical attributes or their choice of computer platform, I'd go with the Mac vs. PC heuristic any day.

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